Microsoft on PC Games: "We're Killing Off the Community"
- September 12, 2005 14:17 PM PST
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Microsoft responds to flagging PC game sales.
With every new console generation, market analysts and doomsayers predict the demise of PC gaming. But given the Xbox 360 and PS3's radical graphics capabilities, it's not impossible that this upcoming console war could have dire results for the PC gaming community as a whole.Luckily, Microsoft has recognized the threat and are taking steps to counteract it... though it's not immediately clear what those steps might be.
In an interview with MVC, a U.K. trade publication, product manager Kelly Stanmore described how Windows game sales are down "10 per cent year-on-year" and that PC games have "lost shelves of space." Stanmore went on to say that "we're killing off [the PC gaming] community without the retail support."
The main hurdle has been Microsoft's single-minded focus on its upcoming Xbox 360 console, which has kept it from re-investing it the flagging PC gaming market. "We're over the hump with Xbox 360 so [we're] now ready to build Windows as a platform." explained group manager Chris Donohue to MVC.